Tag: walmart news
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Walmart Debuts ‘Add to Heart’ Shoppable Series on TikTok, Roku, and YouTube
Walmart’s premiere of its first shoppable series, “Add to Heart,” marks a significant leap into the integration of storytelling and e-commerce. The series, available on platforms such as TikTok, Roku, and YouTube, allows viewers to purchase featured Walmart products while engaging with the content. This approach is part of a broader trend called “romcommerce,” where…
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Walmart Enhances Online Order Fulfillment with Alphabot Automation and Drone Delivery Investments
Walmart is advancing its delivery services by leveraging AI and automation, including the use of its Alphabot system in market fulfillment centers (MFCs) to expedite online orders. With the goal to outpace competitors like Amazon and Target, Walmart is focusing on technology investments, such as drone deliveries and automated fulfillment centers, to achieve ultrafast deliveries.…