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Exploring the Origin and Impact of the “All Eyes on Rafah” Viral Slogan

The recent viral phenomenon “All Eyes on Rafah” has captured global attention through social media, originating in the aftermath of a deadly Israeli strike in Rafah that resulted in significant Palestinian casualties. This slogan was first popularized by a Malaysian photographer on Instagram and has since been echoed in various forms of protest and advocacy worldwide. Notably, the image that has gone viral is AI-generated, showcasing unusual features that have helped it bypass social media censorship algorithms. The phrase itself traces back to comments made by Rick Peepern, a WHO official, highlighting the escalating conflict in the Gaza Strip. Furthermore, there has been controversy over alleged censorship of pro-Palestinian content by social media platforms, sparking debate and criticism from human rights organizations and notable public figures.

  • “All Eyes on Rafah” slogan went viral following a deadly Israeli strike in Rafah, amassing over 43 million shares on Instagram.
  • The viral image associated with the slogan is AI-generated, identified by its unusual shadows and symmetrical tents.
  • The phrase was first uttered by Rick Peepern of the WHO amidst heightened military actions in Gaza, subsequently adopted in global protests and advocacy efforts.
  • A Malaysian photographer with a significant social media following was the first to share this AI-generated image, gaining thousands of followers shortly after.
  • Controversy surrounds Meta (Facebook and Instagram’s parent company) for allegedly censoring pro-Palestinian content, leading to criticism from human rights organizations.
  • Notable celebrities and public figures, including Bella Hadid, Ricky Martin, and Queen Rania of Jordan, have shared the slogan, contributing to its widespread visibility.
  • Human Rights Watch documented instances where pro-Palestinian content was removed by social media platforms, citing Meta’s policies on graphic content as the reason.
  • The AI nature of the viral image has allowed it to evade the usual content censorship on social media, facilitating broader dissemination.

France 24 is an international television network and news website owned by the French state.

Official website: https://www.france24.com/en/

Original video here.

This summary has been generated by AI.


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