In a recent interview with FRANCE 24, Citroën CEO shed light on the launch of the new C3 Aircross, a compact SUV available in petrol, hybrid, and full electric variations. Amidst the introduction of provisional tariffs on Chinese electric vehicle imports by the EU, Citroën’s strategy aims to remain competitive on a global scale, including facing Chinese competition head-on. The company’s approach towards the 2035 EU deadline for banning thermal engine cars emphasizes the importance of offering sustainable vehicle options without compromising on customer demands for SUVs. Additionally, the CEO addressed the massive recall due to defective airbags, emphasizing the company’s focus on customer safety.
- The new Citroën C3 Aircross is launched, available in petrol, hybrid, and full electric variations, with competitive pricing to face Chinese manufacturers.
- EU has recently imposed provisional tariffs on Chinese electric vehicle imports, which Citroën sees as a partial relief but remains committed to competing globally.
- Citroën aims to become a major player in the SUV market with the C3 Aircross, offering the only affordable SUV with a seven-seater option across all energy types.
- In response to the growing customer demand for SUVs, Citroën emphasizes producing ‘clean SUVs’ that are sustainable, aligning with the 2035 EU deadline for banning thermal engine cars.
- The CEO addressed a recent massive recall due to defective airbags, emphasizing the precautionary principle and the company’s commitment to customer safety above all.
France 24 is an international television network and news website owned by the French state.
Official website: https://www.france24.com/en/
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